Henri the Existentialist Cat (And Merchify user)

Heard of Henri, the Existentialist cat? He’s only the biggest French export since Freedom Fries. When filmmaker Will Braden created a short film about his cat, he never imagined he was launching a viral video star.  But with “Paw De Deux,” Will spawned millions of Youtube views and profiles in Huffington Post, Gawker, MSN and more.

Internet fame brought Will, er, that is, Henri, thousands of Facebook fans.  And they all wanted to know one thing.

Buy Henri Le Chat Noir Merchandise.

So Will did what any reasonable person in his position would do.  He contacted Amplifier®. After all, we’ve helped some of the Internet’s biggest viral phenomena to sell original swag to their fans.  Once Will explained his success, we gave him early access to Merchify™ and a star was born!  He went from “absolute novice” to selling thousands of dollars of merch in only a week! And the orders just keep on coming! 

UPDATE: And Will Braden’s success just keeps on coming. Just last month, Will and Henri beat thousands of others to take Grand Prize at the First Annual Internet Cat Video Film Festival

Félicitations Henri and Will!

Customer Profile: Found Footage Festival

Billed as “a one-of-a-kind event that showcases footage from videos found at garage sales, thrift stores, warehouses and dumpsters”, the Found Footage Festival has elevated countless figures from imminent obscurity to genuine Internet celebrity. 

If you’ve ever heard of Jack“World’s Angriest RV Salesman” Rebney then you’re familiar with their work.  Festival founder Nick Prueher describes the video that went on to make Rebney a Youtube phenomena:

It’s the outtakes from this industrial film about Winnebago RVs. The host [Rebney] kept getting mad and taking it out on the crew. So the crew left the cameras rolling to capture this guy’s tirades and how ridiculous he was being. We met somebody who was on the crew of this shoot in 1989, and he gave us footage. We cut it together into like four minutes of just his most ridiculous swearing tirades. Understandably it became sort of the breakout hit of the show.

A profanity strewn series of cutting-room floor excerpts went viral and made Jack Rebney a cult celebrity.  He even went on to become the subject of a 2007 documentary (“Winnebago Man.”)  Countless other men’s trash have become Found Footage’s treasure.

  • It Only Takes a Second” - You’ve Heard of Accidents Waiting to Happen?
  • Arnold in Rio” - Hilarious promotion video of Schwarzenegger in Rio’s Carnival.
  • Harvey Sid Fisher’s Astrology Songs.
  • New York Public Access TV’s “Stairway to Stardom” (The Original American Idol)

Found Footage Finds Merchify

Found Footage sells DVDs, Tickets and other cool stuff from their online store.  But new merchandise means tying cash up in new inventory. What if you produce 250 shirts of a design that no one likes? 

That’s where Merchify comes in. Using our easy to install Shopify application, Found Footage Festival could offer hundreds of clever new Posters, T-Shirts, Coffee Mugs and more without ever holding inventory.  Merchify products sell right alongside all their traditional products.  The only difference is, whenever they receive Merchify orders, Found Footage Festival’s team doesn’t have to produce, pick, pack or ship them.  Amplifier handles that stuff, allowing Found Footage to simply pocket the difference.

Do yourself a kindness and check out FFF’s awesome online store.

Introducing Merchify

It sounds too good to be true. But now anyone can sell made-on-demand merchandise from their own store without any hassle. Using Merchify™, anyone with a Shopify store can sell their own custom t-shirts, posters, mousepads, mugs and even laptop skins. It’s truly revolutionary.

  • No inventory to worry about, we only produce goods once you’ve sold something!
  • No shipping to mess with, we fulfill it for you, too!
  • No limits on the number of designs, sell your own long-tail of artwork!
  • No worries, you’re in the hands of seasoned pros.

Just watch our video above.  See how easy it is! Then go try it out for yourself!